ACDSee Listens to its Customers

Connie November 2nd, 2007

Listening & gathering information is a large part of my role as Community Manager for ACDSee. Reading Jason Dunn’s post this morning made me smile. I know that we’re listening but to hear it so passionately expressed by someone truly exemplifies ACDSee’s commitment to building better products!

Yesterday I joined a phone call with one of our long time users, Jason Dunn. He has incredible insight into our products & here are his thoughts on the call:

…they let me open up my brain and dump all the ideas, fixes, improvements, and concepts I had for how I thought ACDSee could be made even better.

I feel very passionate about computer hardware and software that I use, and am always looking for opportunities to improve it. That’s partially out of a desire to have a better tool for my own needs, but it’s also because when I pick a product I tend to stick with it - I have a very strong sense of loyalty, like a sports fan to his home team, so I want to see the product I’ve picked “win” in the market.

Jason, we really appreciate your enthusiasm & your feedback is invaluable!

The folks at ACDSee are great - they listened intently, engaged me on many levels to drill down into my ideas, and were genuinely enthused to listen to me talk about how I’d like to see the product improved. The next version won’t have everything I asked for of course, but I bet I’ll see quite a few of the little things addressed.

Improving the product for what the customer’s want is a total win-win situation.

Any company that’s willing to engage deeply with their customers is a winner in my books - more companies should do it, but most are afraid of their customers and try to keep them at arm’s length.

ACDSee is committed to that effort! I’m not able to post a comment on your blog, so I’ll say it here - thank you, Jason, for your considerable thought in regard to improving ACDSee products. Everyone will benefit!

If you have ideas for improving ACDSee products please feel free to share them. You can email me at cbensen@acdsee.com

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One Response to “ACDSee Listens to its Customers”

  1. Thomason 03 Nov 2007 at 11:45 pm

    It is good to hear that ACDSee is really listening to their users. A company’s best asset is a happy user. No one will evangelize for a company more than a truly satisfied user.

    This is a perfect example that you are on the right track.

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